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Annual Pledge Initiative

The Annual Pledge Initiative encourages Heathen-owned businesses to donate a percentage of their sales from at least ONE item or service to non-profit organizations that support and advocate for equality and human rights.

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The Annual Pledge Initiative recognizes these businesses by publishing them in our yearly Annual Pledge List.

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Why donate?

By donating you are stating to the Heathen community, demographic, and clientele that your business supports inclusive Heathenry, equality, and human rights for all.

How much do I donate?

The Annual Pledge List has three circles:

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Patron (25%)

Benefactors (15%)

Supporters (10%)

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Each circle is based upon the percentage donated from the sales of at least ONE item or service.

Where do I donate to?

We have selected these non-profit organizations whose work reflects our vision:

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Anti-Defamation League (ADL)

American Civil Liberties Union (ACLU)

Life After Hate

Southern Poverty Law Center (SPLC)

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*All donations to these organizations are tax-deductible.

How to Sign Up

After you donate make sure you have been given a receipt of your donation.

Your receipt should have the following (if not, kindly request it):

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Name of donor

Name of business

Date of donation

Amount donated

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Once you have your donation receipt send it to us along with a filled out sign up sheet (below).

Sign Up

Coming Soon!

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