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Annual Pledge Initiative

The Annual Pledge Initiative encourages Heathen-owned businesses to donate a percentage of their sales from at least ONE item or service to non-profit organizations that support and advocate for equality and human rights.

The Annual Pledge Initiative recognizes these businesses by publishing them in our yearly Annual Pledge List.

Why donate?

By donating you are stating to the Heathen community, demographic, and clientele that your business supports inclusive Heathenry, equality, and human rights for all.

How much do I donate?

The Annual Pledge List has three circles:

Patron (25%)

Benefactors (15%)

Supporters (10%)

Each circle is based upon the percentage donated from the sales of at least ONE item or service.

Where do I donate to?

We have selected these non-profit organizations whose work reflects our vision:

Anti-Defamation League (ADL)

American Civil Liberties Union (ACLU)

Life After Hate

Southern Poverty Law Center (SPLC)

*All donations to these organizations are tax-deductible.

How to Sign Up

After you donate make sure you have been given a receipt of your donation.

Your receipt should have the following (if not, kindly request it):

Name of donor

Name of business

Date of donation

Amount donated

Once you have your donation receipt send it to us along with a filled out sign up sheet (below).

Sign Up

Coming Soon!

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